Hearst Mobile
Hearst came to Sisu to design the mobile interfaces for their stable of 18 marque magazines. Sisu created a design system capable of incorporating dozens of types of content within custom branded shells. The system strikes a balance, preserving brand integrity within WAP 1.0’s limited capabilities while giving users fast access to WAP-appropriate, fun content and features. Hearst’s mantra for their mobile efforts is “I had no idea my phone could do that!” Well now it can!
Zannel
Zannel is an “instant media messaging” community for sharing text, videos & pictures on mobile phones and the web. We worked with Zannel to help ensure that the user experience, product development and brand elements were in sync and ahead of the game. We guided all aspects of the product’s branding and design including the user interface of web and mobile views, the corporate identity program and B2B initiatives.
Intercasting Corp
InterCasting Corp is a mobile technology company with a populist mindset. After a thorough exploration of the symbols and motifs evocative of the company’s mission, we created a full corporate identity system – but we didn’t stop there. We next created the character identity, online presence, and mobile application design for their first product, Rabble.com as well as the brand family for their white label product set, Anthem.

Amp’d Mobile
For Amp’d Mobile we provided a super-wide range of services. We developed the handset UI for new application launches such as Amp’d TV & Radio, extended the web site with new features and sub-sites, and integrated new types of functionality with third parties. We worked with a broad constituency at Amp’d to get the job done – quickly, intelligently and beautifully. R.I.P.



